Whether your brand is a startup looking for an edge or an established company seeking to expand, web design can be your secret weapon. As a type of digital design that blends aesthetic and functional elements, web design is what determines how your website looks (for instance, its colors, fonts, graphics, etc.). But, it can also determine how well your website performs. If you have a beautiful website that isn’t producing the results your brand needs, it can hurt your bottom line.Learn more :webdesignbooth.com
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Every element in a website should be designed with the end-user in mind. A website that is difficult to navigate or understand will frustrate visitors, who are less likely to return. Web designers make every decision with the user experience in mind, from the planning and conceptualization phase to creating wireframes and prototypes.
A good web design should be balanced, ensuring that no one visual element overpowers another. Designers achieve balance through the use of color, size, position, symmetry or asymmetry in the composition of their web designs. Movement is a key component of any website design, and can be achieved through the use of animations or tiled content.
Effective websites also contain compelling copy that is easy to read and reflects the tone of voice of your brand. This process requires a great deal of planning and collaboration between the UX/UI designers and copywriters.…